On August 27, 2021, Canada's largest e-cigarette user mobilization came to the Montreal area for a three-day blitzkrieg. This 2021 e-cigarette tour will allow us to see and speak out for the forgotten one million Canadian e-cigarette users.
In the past, e-cigarette users have been silenced and marginalized, and they want the opportunity to have their voices heard. This trip will show the candidates running in this election that the needs of e-cigarette users cannot be ignored.
It is well documented that e-cigarettes are a less harmful alternative to cigarettes. Public health authorities around the world have made it clear that e-cigarettes can be an effective tool to help smokers quit. But only if they are correctly regulated and placed in the right place.
A growing number of federal and provincial regulations are restricting access, availability and affordability of vapour products. 2021 E-Cigarette Tour will bring the truth about e-cigarettes to towns in Quebec and Ontario and mobilize e-cigarette users, it's time to save e-cigarettes, it's time to save lives.
According to research published by the Consumer Choice Center, more than 1.5 million adults in Canada smoke cannabis. Currently, approximately 955,000 of these adult consumers use flavoured e-cigarette products. A total ban on e-cigarette flavours would likely drive most consumers back to smoking, and flavours are critical to making e-cigarettes a successful tobacco harm reduction tool.
E-cigarettes are the best hope for thousands of smokers, the very people who are looking for an alternative to cigarettes. Earlier this year, the UK Department of Public Health released its latest review of vapour research. The study found that "the best thing smokers can do is to quit altogether and the evidence suggests that e-cigarettes are one of the most effective smoking cessation aids, helping around 50,000 smokers to quit each year".
